Personality Isn't Permanent by Benjamin P. Hardy A popular misconception about personality-a person's consistent attitudes and behaviors-is destroyed in Benjamin Hardy's Personality Isn't Permanent by psychological research. By contrast, Hardy teaches us how we can achieve amazing goals by designing our desired selves with the intention of discovering our 'true selves. In his personal reinvention advice, he includes the following practical strategies: • Why personality tests such as Myers-Briggs and Enneagram are not only psychologically destructive but are no more scientific than horoscopes • Why you should never be the “former” anything--because defining yourself by your past successes is just as damaging to growth as being haunted by past failures • How to design your current identity based on your desired future self and make decisions here-and-now through your new identity • How to reframe traumatic and painful experiences into a fresh narrative supporting your future success • How to become confident enough to define your own life’s purpose • How to create a network of “empathetic witnesses” who actively encourage you through the highs and lows of extreme growth • How to enhance your subconscious to overcome addictions and limiting patterns • How to redesign your environment to pull you toward your future, rather than keep you stuck in the past • How to tap into what psychologists call “pull motivation” by narrowing your focus on a single, definable, and compelling outcome The book includes true stories of intentional self-transformation—such as Vanessa O’Brien, who quit her corporate job and set the Guinness World Record for a woman climbing the highest peak on every continent in the fastest time; Andre Norman, who became a Harvard fellow after serving a fourteen-year prison sentence; Ken Arlen, who instantly quit smoking by changing his identity narrative; and Hardy himself, who transcended his childhood in a broken home, surrounded by issues of addiction and mental illness, to earn his Ph.D. and build a happy family. As a guide to breaking free from the past and becoming the person you want to be, Personality Isn't Permanent is filled with strategies for reframing your past and creating your future.