Switch by Chip Heath, Dan Heath

The primary obstacle may be a struggle that's built into our brains, say Chip and Dan Heath, authors of the basically acclaimed success Made to Stay. Clinicians have found that our minds are ruled by two distinctive frameworks - the levelheaded intellect and the enthusiastic intellect - that compete for control. The levelheaded intellect needs a extraordinary shoreline body; the enthusiastic intellect needs that Oreo cookie. The sound intellect needs to alter something at work; the passionate intellect adores the consolation of the existing schedule. This pressure can fate a alter exertion - but on the off chance that it is overcome, alter can come rapidly.

In Switch, the Heaths show how everyday people - employees and managers, parents and nurses - have united both minds and, as a result, achieved dramatic results:

● The lowly medical interns who managed to defeat an entrenched, decades-old medical practice that was endangering patients
● The home-organizing guru who developed a simple technique for overcoming the dread of housekeeping 
● The manager who transformed a lackadaisical customer-support team into service zealots by removing a standard tool of customer service